Black lives matter, even in the heavy metal community.
Black Sabbath is making its voice heard in the fight for racial justice and equality with a timely new merchandise item.
The Grammy Award-winning heavy metal band is selling Black Lives Matter T-shirts, fashioned after its iconic 1971 “Master of Reality” album cover.
Fans can preorder the $25 shirts, which uses the Ozzy Osbourne-fronted band’s purple logo transformed to read “Black Lives Matter.” They are expected to ship in mid-July.
The shirt’s design was inspired by Rage Against The Machine’s Tom Morello, who posted an Instagram photo earlier this month wearing the shirt alongside his mother, who was holding a Black Lives Matter sign.
A native of Harlem, Morello — one of Rolling Stone’s “Greatest Guitarists” of all time — identifies as Black and has previously spoke about his racial identity in the rock music genre.
All proceeds will go to the nonprofit Black Lives Matter Global Network Foundation.
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